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You'll likely contend with some of the over-generalizations presented here. There was a problem loading your book clubs. His best-known work, The Crowd: A Study of the Popular Mind, is reputed to have been influential in the thinking of historical figures such as Theodore Roosevelt, Benito Mussolini, Adolf Hitler, and Vladimir Lenin—due to his interpretation of the effects of crowd psychology and propaganda. There is no such a thing as a "universal" language to write in reviews, nor is there a way of judging the popularity of a book somewhere/its readers based off a site not very known such as Goodreads. This great classic will surely attract a whole new generation of readers. October 29th 2014 We work hard to protect your security and privacy. I'll be honest, I'd need it to read it again and pay much more attention to really absorb all the wisdom it contains. The Crowd was used as a guide by Hitler and Mussolini to develop strategies of propaganda and mass control, (Mussolini reportedly kept a copy of The Crowd at his bedside, see Alex Steiner), and Le Bon’s work laid the groundwork for theories of media and advertising. I do believe that this book has been utilized for evil in the case of Capitalism where Media Masters utilize the collective weaknesses of the C. An important book for all right wing dissidents to read, it is not "politically correct" by "Progressive" standards. I do not recommend it to elitists who cannot see that they are also members of The Crowd. What is so remarkable about this book is the fact that it was written before, but provides such a spot on depiction of what would come to be with Hitler and Germany during WWII. Reviewed in the United States on February 8, 2018. We are influenced by media, opinions, society, rules, etc! We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. For Le Bon, the crowd is fundamentally irrational and easily influenced by a strong leader. For many, The Crowd: Study of the popular mind is required reading for various courses and curriculums. As the disclaimer on the title page notes, the ideas in Le Bon's book were popular at the time of the late 19th century but are no longer in vogue today. it's a pity that crowd psychology, a branch of social psychology, seems to have originated from this work. Previous page of related Sponsored Products, The world is changing and our beliefs are being challenged. The individual who becomes part of a crowd tends to loose himself, and feels invincible as he is aware of the similarity of mind and purpose of all those surrounding him. Reviewed in the United States on January 9, 2014. There's a problem loading this menu right now. Brilliant pioneering work of sociology. Le Bon offers many deep insights regarding the psychology of the crowd and the book definitely helps us understand the mass politics that exist today. The Crowd: A Study of the Popular Mind by French social theorist Gustave Le Bon is a short treatise on the principles of large gatherings of people. Translator not named; with an introduction by Robert A. Nye (my thesis advisor). It's refreshing to read a social science book without having to endure the mindless claptrap the author tried to shove down our throats. Le Bon provides entertaining analysis of the characteristics of crowds. The book had a profound impact not only on Freud but also on such twentieth-century masters of crowd control as Hitler and Mussolini — both of whom may have used its observations as a guide to stirring up popular passions. Discover the stratagems. Should be called "sheep and how they graze" or "don't be a sheep". Among the topics covered here are general characteristics and mental unity of the crowd; the crowd's sentiments and morality; its ideas, reasoning power, and imagination; opinions and beliefs of crowds and the means used by leaders to persuade; classification of crowds, including criminal and electrical assemblages, as well as the functioning of criminal juries and parliamentary assemblies. Reviewed in the United Kingdom on June 25, 2015. At the end of the 19th century with the overthrow of the Second French Empire, the debate over whether democracy was “good” or “bad” was still ongoing. Le Bon heaps one penetrating insight upon another in this timeless masterpiece. Find all the books, read about the author, and more. Many insights even if they often seem to state the obvious, Reviewed in the United Kingdom on June 11, 2017, I would say anyone with some degree of "knowing themselves" would see Le Bon's text as often stating the obvious. People in crowds act like 'foules'. Unable to add item to List. I have read this book multiple times. To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. First published in 1895, this anti-populist sociological rant - ahem, essay - was ahead of its time, and predated many topics that much later became popular in social psychology, political science, and the behavioral sciences at large. it's a pity that crowd psychology, a branch of socia. The Crowd: A Study of the Popular Mind by French social theorist Gustave Le Bon is a short treatise on the principles of large gatherings of people. I do not recommend it to elitists who cannot see that they are also members of The Crowd. Reviewed in the United Kingdom on July 11, 2019. A must-read volume for students of history, sociology, law, and psychology, The Crowd will also be invaluable to politicians, statesmen, investors, and marketing managers. His primary thesis is that crowds become entities that surpass any of the individual members and essentially take on a life of their own. Humans like to think that they're in control of their own actions and thoughts but, in reality, at least in civilizations, every one of them is subject to the power of crowds. I have seen very few works that have carried on the torch of the field of crowd psychology. Top subscription boxes – right to your door, © 1996-2020, Amazon.com, Inc. or its affiliates. Please try your request again later. In order to navigate out of this carousel please use your heading shortcut key to navigate to the next or previous heading. “قد تطيح مؤامرة بالطاغية, ولكن ماذا تستطيع أن تفعل ضد عقيدة راسخة ؟”, “الشئ الذي يهيمن على روح الجماهير ليس الحاجه إلى الحريه و إنما إلى العبوديه. This applies equally to academics, statesman and priests once they are in the thrall of a crowd. In the author's words, "The masses have never thirsted after the truth.

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